I had spoken to Allison Burgess, the owner and founder, of the MATCH® about her vision and what MATCH® was all about. She sees it as a way to get meat eaters to eat less meat, thereby saving animals' lives. And if my class is at all typical of most meat eaters, she's got a hit with her product, especially the MATCH® crab. All I did with it was form it into patties, sprinkled with a bit of Old Bay seasoning, and pan saute them in a bit of pure olive oil. I hope that Allison is successful in her quest because it will help people with their health, and benefit the planet. If you are a vegetarian or vegan, eating this kind of "crab" won't make you crabby.
-The Veggie Queen, Jill Nussinow